World's Only
Background Advertising Platform

Overview

AdCamo is the pioneer in the development of the background ad unit. Born of the desire to develop an engaging yet unobtrusive advertising experience, we created a patent-pending platform to bridge the gap between advertisers and consumers. Background ads enable a greater creative footprint and, when paired with supporting banners ads via the AdCamo Synch Engine, deliver a compelling experience for advertisers and consumers alike.

As a result, AdCamo is the world's only company to enable the distribution of clickable background ads across advertising networks and publisher websites. Designed to increase branding effectiveness and drive increased click-throughs, AdCamo facilitates the interaction between consumers, brands, and publishers.

Brands & Agencies

Compared to traditional online media placements, AdCamo background ads provide brands and agencies with a more compelling creative footprint in which to communicate their marketing message. Each background ad is clickable, can be served with complementary banner ads, and includes AdCamo Time Before Click Technology (TBC), a tool to measure the effectiveness of creative executions based on the time it takes site visitors to click on a background.

Publishers & Ad Networks

For publishers, background ads serve as premium placement and command rates considerably higher than their conventional banner counterparts. Utilizing the AdCamo platform, publishers and networks are able to manage campaigns across multiple properties from a single web interface or via a robust API.